Engage Australian health consumers, practices, and practitioners throughout the care journey
Our range of communication products enables you to reach your preferred audience at key stages of their healthcare journey. Starting from the initial search of a healthcare provider, to booking confirmation, appointment reminders, and practice or professional profiles. Based on your campaign objective, you can choose the most relevant touchpoints and advertise on Healthengine
The Healthengine mobile app and website brings together a broad range of healthcare practices, specialties, and health ecosystem partners to create a better healthcare journey for all. Thousands of health consumers search daily for their right health professional across verticals such as General Practitioner, Dental, Chiro, Physio, broader Allied Health and Specialists, using both the Healthengine website and app.
The majority of Healthengine bookings are made by the “household health decision maker”. According to market research completed by Nielsen (2021), these users are located in Metropolitan areas, predominantly female (74%), aged 35-54 with children, and an annual household income of $100K+.
Healthengine is one of the best online environments to reach health consumers, practices or practitioners that are seeking or providing care. Your brand messages are delivered to a highly relevant audience, which translates to stronger campaign performance and return on investment.
Medium rectangular display ad (300px by 250px) appearing next to Healthengine Practice/Practitioner Profiles.
Promote a special health offer on Healthengine. Visible from the home screen in-app or consumer profile on the website.